Monday, February 13, 2012

Winfrey tweet upsets Nielsen

WinfreyThe massive influence The famous host oprah Winfrey sways wasn't appreciated by Nielsen Sunday evening. The previous daytime full and current topper of cabler OWN used her Twitter account to request Nielsen box-top proprietors to look at the 9 p.m. telecast of "Oprah's Next Chapter." "Every 1 who are able to please use OWN particularly if - possess a Neilsen box," was delivered to million of fans. That, however, works out to the breach of Nielsen policy, and Winfrey soon sent an apology: "I removed the tweet in the request of Nielsen. I needed no harm and apologize for that reference." As the rankings for "Oprah's Next Chapter" will not be accessible until Tuesday, Nielsen introduced they'd put an asterisk near the final total and indicate there might have been prejudice in how individuals amounts were achieved. Winfrey sent the tweet from her accommodation in Georgia, where she's on place for the approaching OWN skein "Love Town USA." Contact Stuart Levine at stuart.levine@variety.com

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